Caribbean Dreaming

Caribbean Dreaming

Our SS17 campaign "Caribbean Dreaming" is all about the small joys in life.My grandmother Maie became the unexpected style muse for the shoot. I re...

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All That Glitters

All That Glitters

Our Glitter mini range is here and shining bright! Inspired by Kriss’s travels to Japan and the street style of Tokyo, these items are absolutely t...

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Spring Inspiration

Spring Inspiration

Now that our brand new spring-summer collection is up and available on our website, it’s the perfect time to talk about the inspiration behind it. ...

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3 days in Paris

3 days in Paris

It was the fourth time showing our collections at the number 1 lingerie trade show in the world - Salon International de la Lingerie. For the A...

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Kriss's SALE Favourites

Kriss's SALE Favourites

Our SALE is in full swing and there's so many pretty pieces to choose from. To help make the process easier we asked Kriss to share some her favour...

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SALE Highlights

SALE Highlights

Our seasonal SALE is here and as always there's so much to choose from! Everything from cool underwear to lux loungewear to lingerie inspired outer...

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Meet Sandra Palm

Meet Sandra Palm

Our photographer Sandra is one of the coolest chicks to appear in my life over the last few years. Her sense of style, how she sees things, is uniq...

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The Suspender Clip

The Suspender Clip

It’s safe to say we’re obsessed with suspenders! Over the years it has become our signature detail and we’re always trying to figure out new (unexp...

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Holiday Gift Guide

Holiday Gift Guide

With the holiday season fast approaching it’s the perfect time to start thinking about gifts for the loved ones (and why not even for yourself). To...

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TFW Behind the Scenes

TFW Behind the Scenes

Last week the Tallinn Fashion Week catwalk become a party scene for our gorgeous lingerie-clad girls. The show was the biggest we´ve ever organised...

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Tallinn Fashion Week

Tallinn Fashion Week

Last Saturday we rocked the socks off at Tallinn Fashion Week! We celebrated TFW 10th anniversary with bringing the birthday party to the catwalk. ...

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When in Japan!

When in Japan!

This week has been a roller coaster in Japan! From a Christmas photoshoot to talk shows in Seibu department store in Shibuya and Hankyu department ...

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Meet Getter Kuusmaa

Meet Getter Kuusmaa

If you´ve wondered where our cool AW16 campaign video came from, then Getter is the one to be blamed.Me and Getter grew up together cheering for o...

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